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What’s the Effect of Color on Games

Color is among the most vital tools when designing a game. The designer needs to use the right colors to evoke the right emotions in a game. Actually, the colors in a game come with meaning, which may change depending on the context. Color theory and the meaning they portray is an ancient concept. For example, modern color theory roots from deep cultural importance and historical context. With this kind of awareness, you can incorporate colors correctly in games to influence the player’s thinking freshly and creatively. Let’s look at the kind of emotions some of the most used colors in games evokes;

  • Black; In most cases, this color is used to portray evil, grief, or mystery. So, when designing a game whose context is evil, incorporating black color is an excellent idea.
  • Yellow; Portrays cowardice or excitement
  • Red; evokes strong emotions such as anger, warmth, and love
  • Purple; this signifies luxury, excellent quality, and royal nobility
  • Green; Mainly used to portray nature, greed, sickness, or envy
  • White: Signifies cleanliness, purity, holiness, goodness, or mourning
  • Orange: Portrays enthusiasm, freshness, joy, or frustration.

Selecting a Color Scheme

The color scheme of your game helps set the tone and the environment your gamers will interact with. The rightful color scheme for your game mainly depends on the experience you intend to create and the information you’ll be communicating.

Types of Tones

Warm tones

What colors come to your mind when you think of sunset or fall? Actually, warm palettes are linked with comfort, warmth, or aggression. Based on how warm palettes are used, they could mean that it’s time to start a fight or it’s safe.

Cool tones

Cool tones are prevalent in science fiction games to reflect a sanitized and uncaring future. If combined with warm color, it creates a very effective aesthetic.

Gray, Brown, and Lifeless Tones

These colors can be used to portray the end of the world, for instance. They feature a muted color palette. If bright colors are added, they stand out. Thus they are excellent for passing very crucial information for the players.

When selecting a color palette, it’s critical that you consider the goal you want each color to fulfill.  This way, it will be easy to decide the contrast of the colors, the emotions you wish to evoke, and what message you wish to reveal to the players. These things are vital, especially during decision-making. Colors are primarily incorporated in video games for wayfinding. For example, using colors with high visual contrast attracts attention to specific items or directions.

When designing a game, only use high-contrast color on the most crucial objects and leave other factors desaturated. This will help enhance the focus of primary objects attracting gamers’ attention, unlike if you had used a lower-contrast color palette.

It’s crucial for players to learn when they are in danger or safe in-game. And you can achieve that objective by utilizing game designing tools, including color. Depending on the colors you use, a gamer will understand that the situation has changed. For example, in the shooters, the screen could go black once the player braves severe damage or when they are at a point of death.

Simply put, color is an excellent story development technique. That’s why game designers use color to pass a specific message to the players and inform the players of the nature of circumstances.

Color in Game Development- Is it Important?

In-game designing, color helps create a certain mood as intended by the designer. The goal of a game designer is to improve gameplay and to create an enjoyable gaming environment. They achieve this by implementing a color scheme that complements the areas they intend to convey. Keep in mind that the color scheme should not be complex. You need to use colors that are relevant to the game you are creating. However, it’s essential that you keep off objects that may compel you to use multiple crashing colors because these may give the gamer a sensory load. Besides, it may make the game seem unrealistic, and that will scare players away.

Finally, color is used in gaming because it helps establish a point of focus. You can achieve this by utilizing contrasts and accents. Besides, games with colors improve gamers’ play performance and improve their desire to play the game. Even amateur gamers find it easy to play games with colors. That’s because the colors help suggest the next action during play.

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